Market Leader Blog
News, tips and best practices for real estate professionals

The 14 Best Real Estate Social Media Accounts To Follow NOW
Perhaps the best thing about using social media as a real estate professional is that it helps you do multiple things at once. It allows you to… engage with your audience build your network drive traffic to your site generate buyer and seller leads learn from experts...

How To Get Seller Leads in a Low-Inventory Market
Chasing down seller leads in this era of squeaky-tight inventories is far from easy, but it’s not impossible. With these lead generation techniques, not only will you generate seller leads but you’ll be stocking your pipeline for seasons to come.

The Ultimate Guide to Facebook Ads for Real Estate Agents
Facebook can be a bountiful source of new clients. But only if you know how to create and optimize ads. Because unfortunately, creating high-ROI Facebook ads for real estate agents is hard. Unless you know what you’re doing, you’ll waste your budget generating few (if...

How To Create a Real Estate Target Market
Welcome to the crash course on identifying your real estate target market! With this first step, you’re well on your way to filling your pipeline with more leads on a more consistent basis. When it comes to marketing best practices, the real estate industry is very...

Beginner’s Guide to Real Estate Social Media Marketing
With this article, you can start using social media to grow your business right away. Here’s what you’ll learn: Why Real Estate Social Media Marketing Is Worth It How To Do It Efficiently (So You Don’t Waste Your Time) Which Platforms Are Best for Lead Generation Real...
![ChatGPT Real Estate Marketing Secrets [2025]](https://www.marketleader.com/wp-content/uploads/2023/07/chatgpt-real-estate-hero.png)
ChatGPT Real Estate Marketing Secrets [2025]
Needless to say, it has become widely known that ChatGPT and other AI tools can help businesses in any industry be more efficient. But for most real estate agents, exactly how that can be true for them is a mystery. And that’s good news for you. Because with the...

Real Estate Agent Headshots: Tips & Examples
Your headshot isn’t about capturing the moment. It’s meant to help you capture leads. Real estate agent headshots are often responsible for creating a professional, trustworthy, and memorable first impression that has the power to build connections and attract...

Introducing: Market Leader Teams
With Market Leader Teams, tight-knit real estate teams now have a tool they can use to streamline workflows, boost profitability, automate lead nurture, and foster a culture of collaboration. Introducing Market Leader Teams, our all-in-one system that we built with...

Tips & Content Ideas for Real Estate Drip Campaigns
Do you have a lead leak? The solution may not have anything to do with working harder to get more leads and prevent further losses. Instead, it may be time to re-evaluate your lead nurture strategies. Lead generation is important, of course. But developing...

How To Crush It as a Part-Time Real Estate Agent
Maybe you’re wondering whether you should become a part-time real estate agent. Or maybe you’re already a part-timer and you’re looking for ways to maximize your commission income. Either way, this article has what you need. Read on to find out what it takes to crush...