by Market Leader Team | Nov 21, 2022 | Lead Generation & Nurturing, Marketing, Real Estate Discussion, Training & Education
After learning some best practices, your new perspective on cold calling may surprise you. It gets a bad rap. But if you know what you’re doing, it’s less intimidating and more productive. Regardless of what you’ve heard or imagined, real estate cold calling can still...
by Market Leader Team | Nov 16, 2022 | Branding, Business Management, Guides, Lead Generation & Nurturing, Marketing, Training & Education
There are two ways to approach this. You could create a real estate business plan to avoid failure. Many agents go that route and find some level of success. There’s nothing wrong with that. But there’s another way. You could create a business plan, not just because...
by Market Leader Team | Nov 4, 2022 | Lead Generation & Nurturing, Marketing, Training & Education
The first thing to understand about real estate networking (as opposed to networking in any other sense) is that its primary purpose is to generate leads so you can grow your business. It’s not that schmoozing, meeting new people, making new connections, or exchanging...
by Market Leader Team | Oct 31, 2022 | Lead Generation & Nurturing, Marketing, Real Estate Discussion, Training & Education
Pictures can say a thousand words, but they can’t say everything. At some point, the power of language has to take over. The best real estate listing description examples you can find will all have one thing in common: they’ll all have compelling marketing copy that...
by Market Leader Team | Oct 28, 2022 | Lead Generation & Nurturing, Marketing, Training & Education
You don’t have to let housing market “downturns” turn you down. Even during periods of low inventory, it’s still possible to outperform your competitors and stay on track to hit your income goals. Here’s the key: As the market shifts, so should your lead generation...
by Market Leader Team | Sep 10, 2022 | Branding, Business Management, Real Estate Discussion, Training & Education
Many agents take it for granted now, but having the ability to e-sign real estate contracts is a gift that offers serious advantages. Consumers may see it as a mere convenience. But for agents, the value of e-signature technology is far greater than that. It saves...