by Shannon O'Brien | Jun 25, 2019 | Real Estate Discussion, Real Estate Trends
After decades of coasting along relatively comfortably, the real estate industry is facing an onslaught of disruptors. It started with the listing portals – Zillow, Trulia and the others. In the beginning, they were primarily lead generators (and lead sellers) and...
by Shannon O'Brien | Jun 5, 2019 | Real Estate Discussion, Training & Education
Holes in Real Estate Training And How to Fill Them If you consider your continuing education courses to be “real estate training,” you’re missing an amazing opportunity to increase your knowledge of real estate and, thus, increase your market share. Yes, CE courses...
by Shannon O'Brien | May 22, 2019 | Business Management, Real Estate Discussion
5 common time and resource wasters that hurt your real estate business You know those days where you just can’t motivate yourself to be productive? Those days when Facebook or your favorite movie or video game screams louder than the pile of work in front of you? I...
by Shannon O'Brien | Mar 30, 2019 | Branding, Marketing, Real Estate Discussion
How to utilize real estate mailers in 2019 While never completely “dead,” direct mail real estate marketing is seeing a resurgence. Experts chalk it up to the overuse of email marketing, but direct mail outperforms most digital marketing tactics, according to the...
by Market Leader Team | Jan 1, 2019 | Real Estate Discussion, This Week in Real Estate
The best real estate content of 2018: guides, memes and articles. As we celebrate the new year, we’ve been reflecting on 2018 and how great of a year it was for our industry. Despite increasing mortgage rates, most of the country saw steady hikes in buyer and...
by Shannon O'Brien | Dec 28, 2018 | Real Estate Discussion
Real Estate Continuing Education – it’s not just for license renewal. Yes, “continuing education” is the term we use for what we have to do to keep our licenses. While requirements differ across states, we’ll typically have to take courses in agency, ethics and...
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