by Market Leader Team | May 3, 2023 | Branding, Business Management, Lead Generation & Nurturing, Marketing
Agent competition is stiff right now. NAR membership is at an all-time high, and inventory is near all-time lows. That said, if you were wondering whether it’s even worth your time to craft real estate slogans, the answer is 100 percent yes. Why? Because now is the...
by Market Leader Team | Apr 19, 2023 | Lead Generation & Nurturing, Marketing, Social Media
In case this whole concept is new to you, let’s start with the basics. Hashtags are comprised of a “hash” (the # symbol) and a “tag” (keywords and phrases) that together tell a social media platform how to categorize a post. For example, let’s say you wanted to use...
by Market Leader Team | Apr 5, 2023 | Lead Generation & Nurturing
You got this! Even though it might seem impossible at times, you can indeed fill your pipeline with buyer and seller leads without overthinking it. And with this list of the simplest real estate lead generation ideas, you can even get started today. What We Mean By...
by Market Leader Team | Mar 24, 2023 | Branding, Lead Generation & Nurturing, Marketing, Real Estate Discussion, Social Media, Training & Education
Ask any top-performing agent how they generate leads and they’ll probably say something like this… Lead generation takes time and effort. What “works” now might not work later. There isn’t a “magic bullet” that can guarantee success. So, instead of repeating the same...
by Market Leader Team | Mar 22, 2023 | Business Management, Lead Generation & Nurturing, Marketing, Social Media
Social media can be an effective lead generation tool, but it can be equally effective as a time-waster. Even if you’re using the best social media platforms for real estate marketing, you could still end up spending too much time throwing ideas against the wall,...
by Market Leader Team | Mar 9, 2023 | Lead Generation & Nurturing, Marketing
What Is SOI in Real Estate Terms? Merriam-Webster defines “sphere of influence” (SOI) as “a territorial area within which the political influence or the interests of one nation are held to be more or less paramount”. But that’s obviously not what the term means for...