by Elisabeth Govern | Dec 23, 2019 | Lead Generation & Nurturing, Real Estate Discussion
Whether you’re making social connections at a party or interviewing for a new job, first impressions are everything. And when it comes to real estate leads, first impressions are more than just important—they’re crucial to your success. In the real estate industry, much...
by Shara Maurer | Sep 23, 2019 | Lead Generation & Nurturing
1. Recognize That Fall Isn’t All That Different Mindset is everything. Spring and summer may be widely regarded as the height of the home buying season, but that doesn’t mean real estate transactions don’t close outside of that time frame. The lead generation...
by Elisabeth Govern | Aug 30, 2019 | Business Management, Lead Generation & Nurturing
Successful businesses implement strategies and processes to dominate their markets. In the real estate industry, solid lead generation and detailed follow up strategies will draw a line in the sand to separate you from the competition. The Big Real Estate Challenge...
by Shannon O'Brien | Nov 27, 2018 | Business Management, Guides, Lead Generation & Nurturing, Marketing
Remember when you had a boss? He or she was the one stuck with the strategic parts of the business – like revisiting and tweaking the business plan and creating an annual marketing plan. In case you haven’t noticed, you no longer have a boss. So, the strategic stuff...
by Shannon O'Brien | Sep 10, 2018 | Business Management, Lead Generation & Nurturing
Trophy hunting is not an effective real estate lead-generation strategy I have a friend who owns a retail store. She spends a ton of money on advertising to get people in the door of her shop. What if I told you that every time someone walked through that door, she...
by Shara Maurer | Apr 12, 2018 | Lead Generation & Nurturing, Real Estate Discussion
According to Inman, the number one mistake Realtors® make is throwing away great leads because they aren’t ready to transact. Ironically, 95 percent of the real estate journey takes place before a lead is ready to make contact, let alone transact. There’s...