Branding | Market Leader

Write a Real Estate Bio That Attracts Leads

by Market Leader Team | May 24, 2023 | Branding, Business Management, Marketing

Your real estate bio may be among the most important pieces of marketing content you write. It’s responsible for creating a first impression, which means it could be one of the deciding factors that determines whether a potential client will work with you or not. The...

51 Real Estate Slogans & How To Craft Yours

by Market Leader Team | May 3, 2023 | Branding, Business Management, Lead Generation & Nurturing, Marketing

Agent competition is stiff right now. NAR membership is at an all-time high, and inventory is near all-time lows. That said, if you were wondering whether it’s even worth your time to craft real estate slogans, the answer is 100 percent yes. Why? Because now is the...

20 Best Real Estate Marketing Ideas for 2023

by Market Leader Team | Mar 24, 2023 | Branding, Lead Generation & Nurturing, Marketing, Real Estate Discussion, Social Media, Training & Education

Ask any top-performing agent how they generate leads and they’ll probably say something like this… Lead generation takes time and effort. What “works” now might not work later. There isn’t a “magic bullet” that can guarantee success. So, instead of repeating the same...

The Best Listing Presentation Guide for 2023

by Market Leader Team | Mar 3, 2023 | Branding, Business Management, Lead Generation & Nurturing, Marketing, Training & Education

For some high-pressure situations in real estate, it’s best to relax and rely on your instincts and experience to carry you through to success. This is not one of those situations. The listing presentation is extremely important, and mastery of it doesn’t come...

7 Best Real Estate Prospecting Letters for 2023

by Market Leader Team | Feb 10, 2023 | Branding, Lead Generation & Nurturing, Market Leader Tweets, Real Estate Discussion

Snail-mailing real estate prospecting letters is still an effective lead generation strategy. Why? Because it leverages the power of person-to-person communication. And with that comes trust, which is the key ingredient you need to turn leads into clients. Now that...

How To Create Effective Real Estate Business Cards

by Market Leader Team | Jan 28, 2023 | Branding, Lead Generation & Nurturing, Marketing

Aren’t business cards just small pieces of paper that share contact information from one person to another? They certainly can be (and often are) just that. No problem there. Except that you can do the same thing much quicker using your phone. So for today’s agents,...