800.978.5174
Real Estate Yard Signs: What, Where, and Why
A Simple Guide to Real Estate Yard Signs Are your real estate signs working as hard as they should? Did you know that there is a “Standard Alphabets for Highway Signs” book? And, who knew that there exists in the U.S. the Foundation for the Advancement of the...
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Real Estate Mailers: Using Direct Mail to Stand Out
How to utilize real estate mailers in 2019 While never completely “dead,” direct mail real estate marketing is seeing a resurgence. Experts chalk it up to the overuse of email marketing, but direct mail outperforms most digital marketing tactics, according to the...
read moreMarket Leader Joins Keller Cloud as Premier Platinum Partner
Market Leader and Keller Williams announce extended multi-year partnership We're excited to extend our multi-year partnership with Keller Williams and be named a Premier Platinum Partner in the Keller Cloud Innovator Program! As technology partners, we look forward to...
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Real Estate Business Card Tips for Agents
OK, who is the wise guy (or gal) who first suggested that folding your arms for your real estate business card photo is cool? We don’t know for sure, but it seems like nine out of 10 agents have chosen this pose. It’s a particularly curious practice in a business...
read moreThe Best of 2018: Real Estate Guides, Memes, and Articles
The best real estate content of 2018: guides, memes and articles. As we celebrate the new year, we've been reflecting on 2018 and how great of a year it was for our industry. Despite increasing mortgage rates, most of the country saw steady hikes in buyer and seller...
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Real Estate Continuing Education – Beyond License Renewals
Real Estate Continuing Education – it’s not just for license renewal. Yes, “continuing education” is the term we use for what we have to do to keep our licenses. While requirements differ across states, we’ll typically have to take courses in agency, ethics and...
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Time Tested Ways to Enhance Curb Appeal
Enhance Curb Appeal to Reel Buyers in When you pull up to the curb in front of a listing only to have your buyers ask you to drive on, you’ll understand, instantly, the power of curb appeal (or lack thereof). Attractiveness sells, whether it’s a car, a pair of shoes...
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Social Media Advertising for Agents: Get the Most From Your Budget
Get more clients with social media advertising. Social media advertising is arguably an essential element of a successful social media marketing strategy if you want social media to be a source of leads for your real estate business. Implementing paid social media...
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The 7 Essentials of Real Estate Marketing Plans
Remember when you had a boss? He or she was the one stuck with the strategic parts of the business – like revisiting and tweaking the business plan and creating an annual marketing plan. In case you haven’t noticed, you no longer have a boss. So, the strategic stuff...
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Real Estate Business Planning Essentials
Real Estate Business Plans: Boring but Necessary I think it’s safe to say that most agents have at least a vague notion of where they’d like to be by the end of 2018. Whether you measure milestones in deals closed, money made or number of days off you’ll be able to...
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