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How to Maximize the Power of Real Estate Agent Reviews & Testimonials
You know all that stuff you want potential clients to know about you? How easy you are to work with, how experienced and knowledgeable you are and how you saved a particular transaction? You can, as many agents do, create a space on your website to list all of that....
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iBuyer: What Does it Mean for Real Estate Agents?
After decades of coasting along relatively comfortably, the real estate industry is facing an onslaught of disruptors. It started with the listing portals – Zillow, Trulia and the others. In the beginning, they were primarily lead generators (and lead sellers) and...
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Beyond Continuing Education: Holes in Real Estate Training
Holes in Real Estate Training And How to Fill Them If you consider your continuing education courses to be “real estate training,” you’re missing an amazing opportunity to increase your knowledge of real estate and, thus, increase your market share. Yes, CE courses...
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5 Time-Wasters That Hurt Your Real Estate Business
5 common time and resource wasters that hurt your real estate business You know those days where you just can’t motivate yourself to be productive? Those days when Facebook or your favorite movie or video game screams louder than the pile of work in front of you? I...
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Real Estate Yard Signs: What, Where, and Why
A Simple Guide to Real Estate Yard Signs Are your real estate signs working as hard as they should? Did you know that there is a “Standard Alphabets for Highway Signs” book? And, who knew that there exists in the U.S. the Foundation for the Advancement of the...
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Real Estate Mailers: Using Direct Mail to Stand Out
How to utilize real estate mailers in 2019 While never completely “dead,” direct mail real estate marketing is seeing a resurgence. Experts chalk it up to the overuse of email marketing, but direct mail outperforms most digital marketing tactics, according to the...
read moreMarket Leader Joins Keller Cloud as Premier Platinum Partner
Market Leader and Keller Williams announce extended multi-year partnership We're excited to extend our multi-year partnership with Keller Williams and be named a Premier Platinum Partner in the Keller Cloud Innovator Program! As technology partners, we look forward to...
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Real Estate Business Card Tips for Agents
OK, who is the wise guy (or gal) who first suggested that folding your arms for your real estate business card photo is cool? We don’t know for sure, but it seems like nine out of 10 agents have chosen this pose. It’s a particularly curious practice in a business...
read moreThe Best of 2018: Real Estate Guides, Memes, and Articles
The best real estate content of 2018: guides, memes and articles. As we celebrate the new year, we've been reflecting on 2018 and how great of a year it was for our industry. Despite increasing mortgage rates, most of the country saw steady hikes in buyer and seller...
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Real Estate Continuing Education – Beyond License Renewals
Real Estate Continuing Education – it’s not just for license renewal. Yes, “continuing education” is the term we use for what we have to do to keep our licenses. While requirements differ across states, we’ll typically have to take courses in agency, ethics and...
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