Market Leader. Behind Every Great Agent is a Great System

Market Leader launches real estate’s most comprehensive solution

Company Announcements | June 13, 2012 | Ray Rebello, Director of Product Marketing | Comments

Market Leader now offers the real estate industry’s only comprehensive lead-to-close system!

We’ve added so much extra power to our agent and broker systems that the names have changed. Growth Leader is now Market Leader Professional and RealtyGenerator is now called Market Leader Business Suite. Both systems include everything agents and brokers…
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How to provide great customer service via your real estate website and social media tools

Marketing Tips, Social Media Tools | May 22, 2012 | Eve Higgs, Director of Marketing | Comments

Have you heard any of these phrases before?

Online customers are fickle.

They are only interested in finding the very lowest price.

Today’s consumers want instant gratification.

They’re not interested in quality, just quantity.

It’s hard to keep in touch with customers and leads online.

People have such short attention spans these
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Market Leader introduces PEAK Program, the comprehensive best practices and education program for real estate customers

Company Announcements | May 14, 2012 | Ray Rebello, Director of Product Marketing | Comments

We’re excited to announce the launch of the Market Leader PEAK program, an all-new approach to boosting the success of brokers, agents, and team leaders in the real estate industry.

This powerful combination of education, webinars, videos, and best-practice sharing is designed to help you surpass your strategic and revenue…
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Agent Spotlight featuring Joe Bornstein

Marketing Tips, Productivity Tips, Profitability | May 7, 2012 | Robert Vickers, Sr. Director of Customer Operations | Comments


Every quarter, Market Leader nominates an agent or broker customer to be featured in the Spotlight section of our monthly customer newsletter, and here on our Market Leader blog. Our featured agent or broker shares their best practices, tips, and tricks in growing and managing their business with Market Leader’s comprehensive lead-to-close…
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How to use Pinterest to boost your online real estate marketing

Marketing Tips, Social Media Tools | May 1, 2012 | Kortni Butterton, Social Media Coordinator | Comments

How to Use Pinterest to Boost Your Online Real Estate Marketing

Pinterest is on a steep rise of success. It is unlike any other social media tool, which adds a nice mix to your online real estate marketing toolkit. More than a fifth of all Pinterest users connect with their personal Facebook profile and its user numbers continue to rise well over 10 million. Impressively,…
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RainCamp is back – register to learn how to use social media tools!

Events, Conferences & Tradeshows, Marketing Tips, Social Media Tools | April 16, 2012 | Bob Stewart, ActiveRain Community Manager | Comments

RainCamp Social Media

Social media is a buzz word for 2012. It was a buzz word in 2011. But how does it actually impact your business? How do you use social media to create more value for your existing clients and to potentially create new connections for your business? What’s Pinterest, the new emerging star in…
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Success profiles: What top real estate agents do to be rich

Events, Conferences & Tradeshows, Productivity Tips | April 10, 2012 | Jack Markham, Director of Online Strategy | Comments

In the real estate business, there’s a wide spectrum of agents, from the novice to the veteran, the part-time to the dedicated, the traditional to the innovative, and the poor agent to the rich agent. And, every agent and brokerage seems to have slightly different strategy for marketing, advertising, converting leads, and maintaining relationships….
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Expand your real estate social network with Twitter

Marketing Tips, Social Media Tools | April 2, 2012 | Matt Heinz, President, Heinz Marketing Inc. | Comments

Expand your real estate social network with Twitter

Retweets and followers and hash tags, oh my! With its short, 140-character posts, ability to easily follow trending topics, and availability of consumers and peers to connect with, Twitter is an amazing tool for lead generation, nurturing, and networking opportunities with your real estate social network.

But, as with many social media…
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