by Market Leader Team | Dec 7, 2022 | Branding, Lead Generation & Nurturing, Marketing, Real Estate Discussion
Any agent can send “just sold” postcards. It’s about as simple as it sounds. But to implement them in a way that will actually generate seller leads requires some skill. Top-performing agents who’ve figured out how to reach consumers through direct mail marketing can...
by Market Leader Team | Nov 21, 2022 | Lead Generation & Nurturing, Marketing, Real Estate Discussion, Training & Education
After learning some best practices, your new perspective on cold calling may surprise you. It gets a bad rap. But if you know what you’re doing, it’s less intimidating and more productive. Regardless of what you’ve heard or imagined, real estate cold calling can still...
by Market Leader Team | Nov 4, 2022 | Lead Generation & Nurturing, Marketing, Training & Education
The first thing to understand about real estate networking (as opposed to networking in any other sense) is that its primary purpose is to generate leads so you can grow your business. It’s not that schmoozing, meeting new people, making new connections, or exchanging...
by Market Leader Team | Oct 31, 2022 | Lead Generation & Nurturing, Marketing, Real Estate Discussion, Training & Education
Pictures can say a thousand words, but they can’t say everything. At some point, the power of language has to take over. The best real estate listing description examples you can find will all have one thing in common: they’ll all have compelling marketing copy that...
by Market Leader Team | Oct 25, 2022 | Real Estate Discussion
Everyone who has access to the internet has been delighted by memes at some point. But your average Realtor might be surprised to learn that memes are about more than just cheeseburger-loving cats and goofy dogs—there’s no shortage of funny real estate memes,...