by Shara Maurer | Jun 24, 2018 | Marketing, Social Media
Do you use social media in your real estate marketing to market listings, brand your business, and grow your network? Understanding social media algorithms on each platform can seem daunting. Not only does each platform prioritize different types of interactions,...
by Market Leader Team | Dec 28, 2017 | Marketing, Social Media
Make it a New Year’s Resolution: Fully engage your real estate market on social media in 2020. Here’s why: Millennials, the most digitally-engaged generation by far, now constitute most new home buyers. They are also now the single biggest cohort of homebuyers overall...
by Shannon O'Brien | Nov 1, 2017 | Branding, Real Estate Trends, Social Media
Make 2018 the Year You Leverage Social Proof You have tons of experience. You offer stellar customer service. You’ve developed a killer website. Even your branding is cool. Guess what? It’s not enough. Not in 2018. Like this year’s, next year’s clients want proof...
by Shara Maurer | Aug 17, 2017 | Real Estate Discussion, Social Media
LinkedIn, the professional networking site, reached 500 million users in April 2017, 135 million of which are active users within the United States, but what does that mean for real estate professionals? It means there is a huge opportunity to network, connect, and...
by Andy Fulton | Apr 2, 2014 | Social Media
If you are a real estate agent and are unfamiliar with or reluctant to use social media, forget about advanced social media strategies like crafting “rich pins” for Pinterest or creating listing videos for YouTube. This is a list of three critical social media...
by Shannon O'Brien | Feb 13, 2014 | Social Media
Quick! What comes to mind when we say “social media”? Facebook and Twitter, right? Those are the go-to sites for most agents looking to promote their real estate businesses via social media. But promoting a real estate business and marketing listings require two...