by Market Leader Team | Oct 30, 2025 | Branding, Lead Generation & Nurturing, Market Leader Tweets, Real Estate Discussion
Snail-mailing real estate prospecting letters is still an effective lead generation strategy. Why? Because it leverages the power of person-to-person communication. And with that comes trust, which is the key ingredient you need to turn leads into clients. Now that...
by Market Leader Team | Oct 24, 2025 | Branding, Lead Generation & Nurturing, Marketing, Real Estate Discussion, Social Media, Training & Education
Ask any top-performing agent how they generate leads and they’ll probably say something like this… Lead generation takes time and effort. What “works” now might not work later. There isn’t a “magic bullet” that can guarantee success. So, instead of repeating the same...
by Market Leader Team | Oct 23, 2025 | Branding, Business Management, Guides, Lead Generation & Nurturing, Marketing, Training & Education
Real estate teams are becoming more and more common. There are many reasons why. Somewhere near the top of the list may be because the earning potential for teams will always be higher than it ever could be for individual agents. Because teams allow for a division of...
by Market Leader Team | Oct 19, 2025 | Lead Generation & Nurturing, Marketing, Social Media
In case this whole concept is new to you, let’s start with the basics. Hashtags are comprised of a “hash” (the # symbol) and a “tag” (keywords and phrases) that together tell a social media platform how to categorize a post. For example, let’s say you wanted to use...
by Market Leader Team | Oct 18, 2025 | Branding, Lead Generation & Nurturing, Marketing, Social Media, Training & Education
It’s normal to feel overwhelmed (and maybe a bit anxious) as a new real estate agent. But by following these practical tips you don’t have to stay that way. This article will help you find the confidence you need to navigate the early stages of your career. Ready to...
by Market Leader Team | Oct 11, 2025 | Lead Generation & Nurturing, Marketing
To host an effective open house, stay focused on the three main functions it serves: 1. Generate leads 2. Promote your brand 3. Sell the listing Everything you do before, during, and after should revolve around those primary purposes. When you’ve seen positive results...