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Are Bing Ads Worthwhile for Real Estate Agents?
According to recent data from the National Association of Realtors®, 90 percent of homebuyers start their search online. It is thus vital for agents to have an online presence if they want to catch homebuyers when they first start searching! Online advertising is a...3 Tactics to Position Yourself as the Neighborhood Expert
A lot of agents attempt to position themselves as a neighborhood expert just by claiming to be one. To fill this real estate niche effectively, however, requires more than a statement on your business card or a line of text on your website. Let’s take a look at some...Make Print Marketing Part of Your Strategy
With email marketing that can be sent with the click of a button, lightning-fast social media tools, and the myriad other ways to generate leads online, is print marketing a thing of the past? Not so fast. Although print marketing is undoubtedly more expensive than...How to Sell a Luxury Listing
You’ve just taken your first million-dollar-plus listing. After celebrating your victory over the area’s top luxury agent, reality will no doubt begin to set in. If you don’t know the first thing about marketing high-end properties, you may wonder what you’ve gotten...Real Estate Services Only Agents Can Offer
Quick: Name two services only an agent can offer a real estate consumer. If you said, “helping buyers find a house and marketing listings,” you’re correct. But you’re also selling yourself short. There are a multitude of small details that you take care of for your...
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