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Marketing Tips From MarketMix 2014
Last week the marketing managers from Market Leader went to a local conference called MarketMix 2014. This daylong event was put on by the local chapter of the American Ma rketing Association. The event had a lot of great speakers and insights, and while the tips...3 Stats to Evaluate Your Email Effectiveness
You probably already use email to communicate with your leads and clients. But do you know how your emails are performing? Are you sending the right message to your leads? Are they even reading your emails? As with any investment, you need to measure your ROI. In the...What Is IDX and How Can It Help Generate Leads?
If you have a website that displays listings, chances are you are using an IDX feed to get listings on your website. IDX stands for Internet Data Exchange and is how the MLS shares listing data among its members. Since it is all about sharing listings, IDX is also...How to Automate Without Sounding Like a Robot
The object of the real estate agent game is to fit as many tasks as possible into a finite amount of time. From lead generation and follow-up to coordinating transactions, that’s a lot of tasks. Thankfully, many of them can be either delegated or automated, freeing up...
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