by Market Leader Team | Dec 7, 2022 | Branding, Lead Generation & Nurturing, Marketing, Real Estate Discussion
Any agent can send “just sold” postcards. It’s about as simple as it sounds. But to implement them in a way that will actually generate seller leads requires some skill. Top-performing agents who’ve figured out how to reach consumers through direct mail marketing can...
by Market Leader Team | Nov 21, 2022 | Lead Generation & Nurturing, Marketing, Real Estate Discussion, Training & Education
After learning some best practices, your new perspective on cold calling may surprise you. It gets a bad rap. But if you know what you’re doing, it’s less intimidating and more productive. Regardless of what you’ve heard or imagined, real estate cold calling can still...
by Market Leader Team | Oct 31, 2022 | Lead Generation & Nurturing, Marketing, Real Estate Discussion, Training & Education
Pictures can say a thousand words, but they can’t say everything. At some point, the power of language has to take over. The best real estate listing description examples you can find will all have one thing in common: they’ll all have compelling marketing copy that...
by Market Leader Team | Oct 25, 2022 | Real Estate Discussion
Everyone who has access to the internet has been delighted by memes at some point. But your average Realtor might be surprised to learn that memes are about more than just cheeseburger-loving cats and goofy dogs—there’s no shortage of funny real estate memes,...
by Market Leader Team | Oct 17, 2022 | Business Management, Real Estate Discussion
To put the bottom line at the top, referral commission for real estate agents is approximately 25% of the gross commission from the applicable side of the transaction. Why “approximately”? Because there isn’t a standard rate for referral fees (and therefore referral...
by Market Leader Team | Sep 20, 2022 | Lead Generation & Nurturing, Real Estate Discussion
Generating more listing leads can be extremely difficult. But it’s never impossible. Unless of course… you have a flawed plan. Or worse, no plan at all. If you’ve hit a point in your career where you’re only getting buyer leads, it may simply be a matter of...