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The Best Listing Presentation Guide for 2025

The Best Listing Presentation Guide for 2025

by Market Leader Team | Nov 3, 2024 | Branding, Business Management, Lead Generation & Nurturing, Marketing, Training & Education

For some high-pressure situations in real estate, it’s best to relax and rely on your instincts and experience to carry you through to success. This is not one of those situations. The listing presentation is extremely important, and mastery of it doesn’t come...
How To Get REO Listings in 2025

How To Get REO Listings in 2025

by Market Leader Team | Nov 8, 2024 | Lead Generation & Nurturing, Marketing, Training & Education

Pursuing REO listings can be a waste of time, or it can be a lucrative way to expand your portfolio and grow your business. This article covers the basics so you’ll know how to get REO listings the right way. What Are REO Listings? REO (“Real Estate Owned”) listings...
5 Cringe-Worthy Mistakes Experienced Agents Make on Their Listings

5 Cringe-Worthy Mistakes Experienced Agents Make on Their Listings

by Market Leader Team | Dec 27, 2017 | Marketing

After making the transition from agent to analyst, I am continually amazed at the glaring and cringe-worthy mistakes that even the best Realtors make on their listings. Part of the problem is that even some of the best agents in the industry pick up bad habits that...

Should You Hire a Stager for Your Listings?

by Shannon O'Brien | Apr 30, 2014 | Real Estate Discussion

Hold on to your hats, real estate industry professionals, the caca is about to hit the fan. A new study, to be published in the Journal of Real Estate Research later this year, says that staging a home has no impact on the sales price. The academic study, “The Impact...
7 Mike Ferry Scripts & Why They Still Work in 2025

7 Mike Ferry Scripts & Why They Still Work in 2025

by Market Leader Team | Dec 27, 2024 | Lead Generation & Nurturing

“If you were going to hire a doctor to perform surgery, would you hire someone who does it now and then? Or would you hire the doctor who’s done it day in and day out for years?” That’s a Mike Ferry line. Not only is it a compelling deal-closer, but it’s also a great...
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