by Market Leader Team | Jan 8, 2023 | Branding, Lead Generation & Nurturing, Marketing, Social Media
Leveraging the power of social media marketing can be an effective way to generate leads. But surprisingly, a recent NAR study revealed that 29 percent of REALTORS® don’t use social media for their business at all. One reason could be that coming up with ideas for...
by Market Leader Team | Dec 7, 2022 | Branding, Lead Generation & Nurturing, Marketing, Real Estate Discussion
Any agent can send “just sold” postcards. It’s about as simple as it sounds. But to implement them in a way that will actually generate seller leads requires some skill. Top-performing agents who’ve figured out how to reach consumers through direct mail marketing can...
by Market Leader Team | Nov 21, 2022 | Lead Generation & Nurturing, Marketing, Real Estate Discussion, Training & Education
After learning some best practices, your new perspective on cold calling may surprise you. It gets a bad rap. But if you know what you’re doing, it’s less intimidating and more productive. Regardless of what you’ve heard or imagined, real estate cold calling can still...
by Market Leader Team | Nov 4, 2022 | Lead Generation & Nurturing, Marketing, Training & Education
The first thing to understand about real estate networking (as opposed to networking in any other sense) is that its primary purpose is to generate leads so you can grow your business. It’s not that schmoozing, meeting new people, making new connections, or exchanging...
by Market Leader Team | Sep 20, 2022 | Lead Generation & Nurturing, Real Estate Discussion
Generating more listing leads can be extremely difficult. But it’s never impossible. Unless of course… you have a flawed plan. Or worse, no plan at all. If you’ve hit a point in your career where you’re only getting buyer leads, it may simply be a matter of...