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Get More Leads: Use Real Estate Testimonials
You can “toot your own horn” until you’re blue in the face. But that may not be the most compelling way to get more clients. Remember – You’re not the only one who can promote your business. And in the eyes of some of your prospects, you may not even be the most...
The Realtor Email Signature Checklist (+ Examples!)
Agents often think they send two kinds of emails. There are everyday-business emails. And then there are marketing emails. That may be true in a sense. But with an effective Realtor email signature, every email you send becomes an opportunity to promote yourself, your...
Best Social Media Platforms for Real Estate (+ How To Use Them To Generate Leads)
Social media can be an effective lead generation tool, but it can be equally effective as a time-waster. Even if you’re using the best social media platforms for real estate marketing, you could still end up spending too much time throwing ideas against the wall,...
SOI (Sphere of Influence) Real Estate Marketing
What Is SOI in Real Estate Terms? Merriam-Webster defines “sphere of influence” (SOI) as “a territorial area within which the political influence or the interests of one nation are held to be more or less paramount”. But that’s obviously not what the term means for...
Cost-effective Curb Appeal Ideas (& How To Bring Them Up in Conversation)
Believe it or not, helping your clients come up with curb appeal ideas is actually a very important part of your role. The size of your commission income could be at stake. What Is Curb Appeal in Real Estate? “Curb appeal” refers to the aesthetic...
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