by Shara Maurer | Aug 14, 2017 | Marketing
Use these real estate marketing ideas to generate referrals and repeat business. According to Properties Online (2016), 64 percent of real estate business is generated from referrals and past buyer clients, and 69 percent from past seller clients. To maximize this...
by Shara Maurer | Aug 8, 2017 | Events, Conferences & Tradeshows, Marketing
We’re having a great time here at Inman Connect 2017 in San Fransisco! Tomorrow, our own Scott Smith will be interviewing and sharing the secrets behind Aubie Pouncey’s strategy that leverages the power of CRM and automated marketing, and drove his business from zero...
by Shara Maurer | Jul 26, 2017 | Branding, Business Management, Marketing
(Or woman, for political correctness and inclusiveness). How do you view your business as a real estate agent? Think about it – do you invest in yourself the way any other business owner would? Do you tend to the nuances that culminate to create your brand?...
by Shannon O'Brien | Oct 19, 2016 | Marketing
Having a better real estate website can help you break out of the brutal prospecting cycle that so many agents are stuck in by organically generating leads that you can turn into new clients. In fact, building up your website is one of the most important...
by Shannon O'Brien | May 4, 2016 | Marketing
Real estate agents wear a lot of hats, and one of the biggest hats they wear is that of a marketer. From promoting their listings to marketing themselves, it can take up a big chunk of their time. That’s understandable since, unless you have a degree in marketing,...
by Jason Van Steenwyk | Dec 17, 2014 | Marketing
Like many small businesses, real estate agents have been enjoying a pretty sweet deal on Facebook for a while now. We all know how vital word-of-mouth is to real estate agents – especially to newer agents who don’t have a ton of cash flow for traditional forms of...