by Market Leader Team | May 31, 2023 | Branding, Marketing
Some logos are just decoration. But well-designed logos help businesses stand out among their competition by establishing a strong identity and creating a lasting impression. And they can even attract potential clients. To help you avoid wasting time coming up with...
by Market Leader Team | May 24, 2023 | Branding, Business Management, Marketing
Your real estate bio may be among the most important pieces of marketing content you write. It’s responsible for creating a first impression, which means it could be one of the deciding factors that determines whether a potential client will work with you or not. The...
by Market Leader Team | Apr 5, 2023 | Branding, Business Management, Marketing
Agents often think they send two kinds of emails. There are everyday-business emails. And then there are marketing emails. That may be true in a sense. But with an effective Realtor email signature, every email you send becomes an opportunity to promote yourself, your...
by Market Leader Team | Jan 28, 2023 | Branding, Lead Generation & Nurturing, Marketing
Aren’t business cards just small pieces of paper that share contact information from one person to another? They certainly can be (and often are) just that. No problem there. Except that you can do the same thing much quicker using your phone. So for today’s agents,...
by Market Leader Team | Jan 8, 2023 | Branding, Lead Generation & Nurturing, Marketing, Social Media
Leveraging the power of social media marketing can be an effective way to generate leads. But surprisingly, a recent NAR study revealed that 29 percent of REALTORS® don’t use social media for their business at all. One reason could be that coming up with ideas for...
by Market Leader Team | Dec 7, 2022 | Branding, Lead Generation & Nurturing, Marketing, Real Estate Discussion
Any agent can send “just sold” postcards. It’s about as simple as it sounds. But to implement them in a way that will actually generate seller leads requires some skill. Top-performing agents who’ve figured out how to reach consumers through direct mail marketing can...