by Market Leader Team | May 3, 2023 | Branding, Business Management, Lead Generation & Nurturing, Marketing
Agent competition is stiff. Now is the time to do everything you can to stand out among the crowd of competitors—including Zillow and Google—so you can win more leads. That said, if you were wondering whether it’s even worth your time to craft real estate slogans, the...
by Market Leader Team | Apr 5, 2023 | Branding, Business Management, Marketing
Agents often think they send two kinds of emails. There are everyday-business emails. And then there are marketing emails. That may be true in a sense. But with an effective Realtor email signature, every email you send becomes an opportunity to promote yourself, your...
by Market Leader Team | Jan 28, 2023 | Branding, Lead Generation & Nurturing, Marketing
Aren’t business cards just small pieces of paper that share contact information from one person to another? They certainly can be (and often are) just that. No problem there. Except that you can do the same thing much quicker using your phone. So for today’s agents,...
by Market Leader Team | Jan 25, 2023 | Branding, Lead Generation & Nurturing, Marketing
Want to close more deals this year? Improve your lead follow-up skills. Learning how to write effective real estate email templates is the best place to start, since that tends to be the contact preference of many buyers and sellers nowadays. So here are 14 lead...
by Market Leader Team | Jan 8, 2023 | Branding, Lead Generation & Nurturing, Marketing, Social Media
Leveraging the power of social media marketing can be an effective way to generate leads. But surprisingly, a recent NAR study revealed that 29 percent of REALTORS® don’t use social media for their business at all. One reason could be that coming up with ideas for...
by Market Leader Team | Dec 7, 2022 | Branding, Lead Generation & Nurturing, Marketing, Real Estate Discussion
Any agent can send “just sold” postcards. It’s about as simple as it sounds. But to implement them in a way that will actually generate seller leads requires some skill. Top-performing agents who’ve figured out how to reach consumers through direct mail marketing can...