by Shannon O'Brien | Jun 30, 2022 | Business Management
If there is one thing real estate agents dislike, it’s parting with money. Low or no cost approaches are thus highly treasured, such as the use of social media as a marketing tool and the heavy reliance on do-it-yourself photography. There’s nothing wrong with being...
by Jeff Post | Jun 21, 2022
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by Market Leader Team | Jun 16, 2022 | Marketing, Training & Education
If you’re writing real estate newsletters only because that’s what your competition is doing, then you’re doing it for the wrong reason. Your newsletter should support your overall marketing strategy. If it doesn’t, you could be wasting time, money, and energy. That...
by Market Leader Team | Apr 23, 2022 | Lead Generation & Nurturing, Training & Education
As a real estate agent, you may occasionally hear that you’re a “consultant.” But don’t fall for it. You’re a salesperson. And that means you need to be an expert at finding people to sell to. In other words, you need to have an expert-level understanding of real...
by Shannon O'Brien | Mar 7, 2022 | Lead Generation & Nurturing
There are two types of community involvement that real estate agents typically gravitate toward. First, there are the agencies and individual agents that give money to a cause and consider it “community involvement.” Their websites typically boast that they’ll give...