by Shannon O'Brien | Jun 30, 2022 | Business Management
If there is one thing real estate agents dislike, it’s parting with money. Low or no cost approaches are thus highly treasured, such as the use of social media as a marketing tool and the heavy reliance on do-it-yourself photography. There’s nothing wrong with being...
by Market Leader Team | Jun 16, 2022 | Marketing, Training & Education
If you’re writing real estate newsletters only because that’s what your competition is doing, then you’re doing it for the wrong reason. Your newsletter should support your overall marketing strategy. If it doesn’t, you could be wasting time, money, and energy. That...
by Market Leader Team | Apr 23, 2022 | Lead Generation & Nurturing, Training & Education
As a real estate agent, you may occasionally hear that you’re a “consultant.” But don’t fall for it. You’re a salesperson. And that means you need to be an expert at finding people to sell to. In other words, you need to have an expert-level understanding of real...
by Shannon O'Brien | Feb 8, 2022 | Real Estate Discussion
When was the last time you took some time off? Since most real estate agents rarely take vacation time, you probably can’t remember. If you’re feeling chained to your client list and think it’s impossible for you to take a vacation, think again. The world—and your...
by Jason Van Steenwyk | Jun 18, 2021 | Training & Education
Many new real estate agents dream of tapping into a network of investors who constantly buy and sell homes, imagining that it will provide an easy route to commissions and repeat business. But when they actually hook an investor client—or think that they have—then,...