The software integration allows agents to use their Market Leader CRM to seamlessly initiate, view, and update their dotloop real estate transactions, or ‘loops.’ The addition of the transaction component enhances an already robust all-in-one system from Market Leader, which includes a website, CRM, and marketing center.

“We are always looking for ways to help agents be more productive. The dotloop integration will not only reduce the amount of time agents spend working in multiple systems, but it will also ensure their client data is up-to-date,” said Scott Smith, President and General Manager of Market Leader. “This is one of many integrations we’ve launched this year to help agents add new contacts to their database and provide more customer insight.”

The Market Leader and dotloop teams have a long-standing and close relationship developed by working on several integrations simultaneously with shared enterprise customers.

“Dotloop and Market Leader’s shared customer base have been asking for us to introduce an integration that streamlines the experience between contact management and transaction management,” said Austin Allison, Founder and General Manager of dotloop. “The integration is part of our ongoing effort to expand the dotloop ecosystem to help power other real estate agent offerings and further compress the real estate transaction.”

The integration is now available to dotloop and Market Leader Pro and Business Suite customers. Customers can activate the dotloop integration by visiting the Integrations page in their Market Leader account.

About Market Leader
A pioneer in lead generation and contact management systems, Market Leader ( provides innovative online technology-based sales and marketing solutions for real estate professionals. Since 1999, Market Leader has helped real estate professionals succeed and grow, and today serves more than 250,000 agents, teams, brokerages, and franchises across the United States and Canada. Market Leader is a part of the Perseus Operating Group which is a division of Constellation Software Inc. Perseus is a provider of software solutions to a number of vertical markets and is a leading provider of software solutions to the real estate industry through its other businesses Z57, Zurple, Constellation Web Solutions, Sharper Agent, Birdview, and Diverse Solutions.
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