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Market Leader Blog
News, tips and best practices for real estate professionals
Do you call prospects—right away?
We all have heard that speedy follow-up is essential when a prospective buyer or seller contacts you. This makes sense. When you make a request, you want to feel confident your business will be handled promptly and professionally. What continues to be surprising is...
Why Your Web Domain is Important (and why it’s not…)
When it comes to generating website visitors and leads from your website without placing paid search ads, your website address, or “domain,” is an essential part of your success. First, a quick definition of domain. We’re talking about what people type in to their...
Generate Leads with Craigslist!
Lately I’m seeing lots of online “advice” for agents who want to market listings on Craigslist. Many real estate agents are increasingly relying on Craigslist—and with good reason. It’s popular among homebuyers and, according to agents, delivers what agents want…...
To Require Registration…or NOT to Require Registration? That is the Question…
Do you capture interest from prospective customers on your website? Some real estate professionals believe registration limits your ability to truly engage with prospects. I believe the opposite –registration is critical to a successful real estate website. It gets...
Why Listings Matter…Even in a Buyer’s Market
As the market slowly improves, most agents are expecting a buyer’s market for some time. In times like these, it’s easy to forget listings—who wants them if they’re going to sit around longer, right? But listings still matter and—as you know—they can help you in a...
5 Ways for Real Estate Agents to Get More Twitter Followers
You probably already know that social media is a cost-effective way to drive traffic to your website and receive more prospects to grow your sphere of influence. The following are a few techniques to quickly grow your Twitter followers: Provide a bio. Your Twitter bio...
Successful use of Social Media from an “old-school” real estate agent
Market Leader is pleased to announce that we have partnered with ActiveRain University to offer an exciting new webinar to help agents better grow and manage their business with social media. Coming on May 19, this webinar will feature Katrina Benton, a smart agent...
Thanks for a great RED Day, Keller Williams!
Check out our RED Day recap on my ActiveRain blog!
Market Leader Participates in Keller Williams’ Annual RED DAY Today!
Good morning! Today we are joining the local Keller Williams market center here in Kirkland, WA in their RED Day efforts. What is RED day? For Keller Williams, "RED (Renew, Energize and Donate) Day is a Keller Williams Realty service initiative dedicated to improving...
What Real Estate Brokers Are Thinking About This Spring (Gathering of Eagles Recap)
I spent a few days in Dallas this week for the 2010 Gathering of Eagles, a conference for the nation's largest real estate brokerage companies put on by Real Trends each year. While our industry has more conferences that most of us can attend, I always find the...
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