Market Leader Blog
News, tips and best practices for real estate professionals

No Lead Phone Number, No Problem.
Engage Real Estate Leads Without a Phone Number. 25 years ago, if you didn’t have a lead’s phone number, you were dead in the water. At best, you had someone you could send direct mail to. But in those days, few had e-mail. And most new agents don’t have the budget...

How to Win the Client Before They’re a Lead
“Victorious warriors win first and then go to war, while defeated warriors go to war first and then seek to win.” —Sun Tzu Ever watch a long-distance bike race or Olympic marathon on TV? Most of the coverage, understandably, happens within a mile of the finish line....

5 Ways to Build a Referral-based Business
What is a referral-based business? For realtors, a referral-based business is one in which the majority of your leads come from people who know you, and who have recommended you or your brokerage, by name, to be their agent. A new study from the Residential Real...

Constellation Software Real Estate Group Acquires Real Estate Digital LLC from Xome Holdings LLC
BELLEVUE, Wash. February 01, 2018 Constellation Software Real Estate Group (CSRE), a leading provider of scalable SaaS products in the real estate industry, announced today that it has acquired Real Estate Digital from Xome Holdings LLC, excluding its reDataVault...
The Top 5 Reasons You Could Fail in 2018 – and How You Can Avoid Them
Learn the Best Ways to Avoid Failing at Real Estate in 2018 Surviving 2018 isn’t guaranteed, even for 2017’s top performers. Tens of thousands of agents will fail this year because they burned money on tools they never used, wasted opportunities with leads that...
Market Leader Becomes RE/MAX Approved Supplier Offering Sales and Marketing Solutions
Market Leader now to offer RE/MAX associates contact management, lead generation, and marketing solutions.

Digital Body Language: Understand What Your Leads are Saying
How do you read your clients nonverbal cues when you’ve never met them face-to-face? Read their digital body language. While networking and door knocking are great for getting in front of new people, 88 percent of real estate buyers and sellers have taken their search...

10 Things Realtors Should Be Doing on Social Media
Make it a New Year’s Resolution: Fully engage your real estate market on social media in 2020. Here’s why: Millennials, the most digitally-engaged generation by far, now constitute most new home buyers. They are also now the single biggest cohort of homebuyers overall...

5 Cringe-Worthy Mistakes Experienced Agents Make on Their Listings
Even small marketing and branding mistakes made on your listings can give your competitors business. Most don’t realize they’re making these common brand-killing mistakes found in both mid-range and high-end listings.
Market Leader and EXIT Realty Corp. International Extend Partnership with Multi-Year Agreement
Market Leader to provide EXIT Promo Shop, Along with Professional and Business Suite Products for EXIT Associates