by Market Leader Team | Jan 11, 2024 | Lead Generation & Nurturing, Marketing
To host an effective open house, stay focused on the three main functions it serves: 1. Generate leads 2. Promote your brand 3. Sell the listing Everything you do before, during, and after should revolve around those primary purposes. When you’ve seen positive results...
by Market Leader Team | Jan 10, 2024 | Lead Generation & Nurturing, Marketing
What Is Real Estate Farming? It’s a metaphor. You are the “farmer.” The action of “farming” refers to generating leads (“planting seeds”), building relationships (“cultivating”), and turning leads into clients (“growing”). The area where you choose to do your...
by Market Leader Team | Dec 29, 2023 | Lead Generation & Nurturing
Is now the right time to buy real estate leads? The current housing market is showing signs of stabilization. But it’s still highly unpredictable. What’s new, right? Unpredictability is often among the only things that are predictable in real estate. That said, “yes”...
by Market Leader Team | Dec 19, 2023
Market Leader has 25 years of experience partnering with real estate professionals, helping them grow and manage their business through online advertising and industry-leading software. Built on a strong culture, our vision is to be the real estate agent’s trusted...
by Market Leader Team | Dec 17, 2023 | Business Management, Lead Generation & Nurturing, Marketing
If sending real estate mailers is part of your marketing strategy, you’ve got the right idea. It’s definitely an effective way to generate buyer and seller leads. According to a recent report from the Association of National Advertisers, direct mail offered marketers...