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Should Agents Give Real Estate Closing Gifts? Arguments for and Against
Welcome to the long-standing discussion about whether agents should give real estate closing gifts to their clients. Of course, we won’t settle the matter here. But reaching a universal conclusion that works for every agent everywhere for all time isn’t really the...
Don’t Knock It Until You Try It: Door Knocking Tips for Real Estate Agents
Real estate door knocking is by no means an outdated strategy. It remains both a relevant and effective means of generating leads even today. But simply “pounding the pavement” isn’t enough. Real estate door knocking is an art and a science—to get new business, you...
7 Best FSBO Scripts for Real Estate Agents
How do you turn “for sale by owner” into “for sale by you”? With the help of these free FSBO scripts, real estate agents can automate their “pitch” for convincing homeowners that it’s wise to work with you instead. Sellers...
Real Estate Direct Mail: The How-To Guide
You can call it physical mail, print mail, snail mail, admail, or direct mail. But whatever you do, don’t call it obsolete. Real estate direct mail can still be an effective lead generation method. It’s true. Even if it is slow, “old school,” and relatively costly...
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