We’re excited to announce the launch of the Market Leader PEAK program, an all-new approach to boosting the success of brokers, agents, and team leaders in the real estate industry.

This powerful combination of education, webinars, videos, and best-practice sharing is designed to help you surpass your strategic and revenue goals over the life of your business. PEAK is integrated with Market Leader customer solutions at no extra charge, giving you the framework to reach your full potential.

Reaching the top with PEAK

PEAK isn’t just a one-time program. It’s a commitment—by you and Market Leader—to the success of your business. From day one of using PEAK, you’ll have all the resources you need to set goals, keep track of your progress, and expand your industry knowledge.

PEAK leverages leads, tools, and education

Effective lead generation, Market Leader tools, and education are key areas that are critical to your ultimate success. PEAK engages all three through a series of steps that allow you to create, meet, and exceed your goals.

PEAK guide

The PEAK guide is an online tool that is integrated with our agent and broker solutions offering worksheets, videos, and support—continually updated to reflect best practices and industry changes.


  • Teams—role roles, responsibilities and commitments
  • Goal setting—organizational goal setting and communicating
  • Measuring—accountability, regular check-ins, performance tracking
  • Recruitment—identifying the best candidates and recruiting techniques
  • Leading and retaining—communication and skills development
  • Motivating—understanding and utilizing recognition and rewards
  • Affiliates—extended team participants to help grow your business
  • Technology—systems for today’s real estate business


  • Goal setting—transactions, leads, activities, attaining the Gross Commission Income (GCI) target
  • Tools—websites, contact management, marketing center, on-line training and education
  • Leads—most lead sources used by successful agents
  • Processes—best practices, action plans, lead follow-up systems
  • Resources—real estate templates, scripts and forms

Learn more about taking your business to its PEAK!

See the PEAK overview for brokers and team leaders.
See the PEAK overview for agents.