by Market Leader Team | Apr 27, 2023 | Lead Generation & Nurturing, Marketing, Videos
If a picture is worth a thousand words, a video has to be worth at least a million. This isn’t just the “digital age” we’re living in. More specifically, this is the age of video. From YouTube to Instagram to TikTok, consumers just can’t get enough. Video is a...
by Market Leader Team | Jan 28, 2023 | Business Management, Training & Education
When it comes to real estate tax deductions, ignorance is not bliss. It can be costly. The little bit of work that’s required to look up the deductions you qualify for is almost nothing compared to the significant payoff it can yield. The cost-benefit analysis here is...
by Shannon O'Brien | Jul 16, 2014 | Training & Education
When Market Leader released the findings of its Happiest Agent on the Block survey in April, one fact was especially surprising: Agents who entered real estate because they thought they’d end up with a flexible schedule are the least happy. It’s not their fault,...
by Shannon O'Brien | Jul 8, 2014 | Agent Spotlight
It’s easy to assume that all real estate agents’ business models are pretty much the same. Now, consider an agent who has spent the bulk of her career dealing with REO (real estate owned) properties. When she decides to make the switch to traditional residential real...
by Shannon O'Brien | Jun 23, 2014 | Agent Spotlight
Somewhere along the line, between the hospital and the Kalamazoo County clerk’s office, someone misspelled baby Jan Ellen’s name and she became Jon Ellen Snyder. Mom and Dad bore no hard feelings, however, and the family remained in Kalamazoo for Jon’s entire...