GUARANTEED and
EXCLUSIVE leads,
plus the tools to
turn them into sales
90% of today’s home buyers and sellers start their search online, and it takes 6 - 12 months of "thinking" before getting serious. That’s why it’s crucial for agents and brokers to have a winning online lead generation strategy—starting with a guaranteed number of leads that are sent exclusively to you, and having integrated and easy-to-use tools to follow up and nurture all of them until they are ready. Tap into Market Leader’s complete lead-to-close, one-stop solution—your most valuable resource for real estate lead generation.
It's quick and easy to fill your pipeline
Market Leader has many tools and ways to help you gain hundreds of new real estate leads per month, both "do it yourself" and paid. Equally important are the ways you manage and nurture your prospects. Our solution is fully integrated, making lead generation quick and efficient—and you more productive with your day.
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A guaranteed number of leads to your Market Leader website
Get a guaranteed number of leads, not just impressions, with Market Leader Leads Direct. Our advertising team helps home buyers and sellers find you online. They register directly on your site, and their lead information is entered automatically into your contact management system. Let us do the work
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Seller leads, exclusively for you — guaranteed!
Don't compete for precious seller leads...own them all within your zip code on HouseValues.com. Get a guaranteed number of seller leads each month, and be confident that you're not sharing them with other agents. Own your zip
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Be the exclusive agent for your city and get a guaranteed number of leads
Why spend all of your time chasing down new business? Be the exclusive agent for your city and get a guaranteed number of leads. RealEstate.com is one of the most recognized websites in the industry; buyer, seller, and relocation leads are delivered to you each month, guaranteed. Follow up is easy with your Market Leader solution. Own your city
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Lead-generating website
Set yourself apart with a polished real estate website that captures new leads while helping you manage and grow your business. Learn more about lead-generating websites we offer.
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Marketing Center
Our integrated system comes with an entire Marketing Center. You have everything you need to create professional marketing materials, power your brand, and engage with your entire sphere via email or direct mail—all in one convenient solution. Learn more about the Marketing Center.
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Neighborhood data
Attract buyers and sellers with Market Insider, the valuable tool that provides customized reports and statistics of home sales, trends, crime rates, schools, area comparisons, and more—right on your website! Learn more about Market Insider.
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MLS/IDX integration
Consumers return to websites that provide what they are looking for. An IDX feed on your Market Leader site allows home buyers to search and view MLS listings—while you capture more leads. Learn more about MLS/IDX integration.
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Craigslist postings
Sure, anyone can post to Craigslist. But Market Leader provides you with a shortcut so you can get hundreds of free Craigslist leads every month. Plus, keep track of your current and past ads, and get data on site visits generated by your ads. See how lead volume is limitless with Craigslist postings.
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Search widgets
Drive traffic to your website from your blog or other sites by adding our search widget. Build your pipeline as visitors land on your site to view the listing. Get more leads with search widgets.
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Mobile device lead generation
Provide consumers with instant, free access to home information—via text message! Market Leader’s Text-to-Lead is the interactive, text-based add-on to Market Leader’s RealtyGenerator. Home buyers receive immediate listing information on their mobile phone as they pass by properties—while helping you instantly capture and connect with these leads. This feature is available only with Market Leader Business Suite, our real estate marketing software for brokers and their teams. Learn how to capture more leads with Text-to-Lead.