Leads plus the tools
to turn them into sales
Ninety percent of today’s home buyers start their search online. That’s why it’s crucial for agents and brokers to have a winning online lead generation strategy—from being found with a great lead-generating website, to integrated and easy-to-use tools to follow up and nurture all the resulting leads. Tap into Market Leader’s complete lead-to-close, one-stop solution—your most valuable resource for real estate lead generation.
It’s quick and easy to fill your pipeline
Market Leader has many tools and ways to help you gain hundreds of new real estate leads per month. Equally important are the ways you manage and nurture your prospects. Our solution is fully integrated, making lead generation quick and efficient—and you more productive with your day.
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Lead-generating website
Set yourself apart with a polished real estate website that captures new leads while helping you manage and grow your business. Learn more about lead-generating websites we offer.
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Neighborhood data
Attract buyers and sellers with Market Insider, the valuable tool that provides customized reports and statistics of home sales, trends, crime rates, schools, area comparisons, and more—right on your website! Learn more about Market Insider.
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MLS/IDX integration
Consumers return to websites that provide what they are looking for. An IDX feed on your Market Leader site allows home buyers to search and view MLS listings—while you capture more leads. Learn more about MLS/IDX integration.
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Craigslist postings
Sure, anyone can post to Craigslist. But Market Leader provides you with a shortcut so you can get hundreds of free Craigslist leads every month. Plus, keep track of your current and past ads, and get data on site visits generated by your ads. See how lead volume is limitless with Craigslist postings.
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Search widgets
Drive traffic to your website from your blog or other sites by adding our search widget. Build your pipeline as visitors land on your site to view the listing. Get more leads with search widgets.
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Mobile device lead generation
Provide consumers with instant, free access to home information—via text message! Market Leader’s Text-to-Lead is the interactive, text-based add-on to Market Leader’s RealtyGenerator. Home buyers receive immediate listing information on their mobile phone as they pass by properties—while helping you instantly capture and connect with these leads. This feature is available only with RealtyGenerator, our real estate marketing software for brokers and their teams. Learn how to capture more leads with Text-to-Lead.
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Market Leader guaranteed leads
Let Market Leader help you in your pursuit of leads. In addition to providing you tools to generate your own leads, we have a team of search engine and social media specialists dedicated to recruiting leads on your behalf, including pay-per-click campaigns. Generate more leads with Market Leader's advertising team