Leads are 
your pipeline 
to profit

Leads are
your pipeline
to profit

Market Leader’s agent and broker systems are integrated with an arsenal of sophisticated, yet easy to use tools and methods that help you generate, capture, and manage more Internet leads than your competitors. Market Leader is also the only real estate solution with Smart Lead Technology—a streamlined system that conveniently delivers all leads straight to you and helps you close more transactions than ever.

More ways to generate leads with Market Leader

  • Lead-generating website

    Lead-generating website

    Sign up for our agent or broker system and receive a personalized real estate website that helps you attract more visitors and convert more leads. All leads are automatically entered into the integrated contact management system, including insightful information about exactly which houses the prospect viewed. Drive more leads with a Market Leader website.

  • Marketing Center

    Marketing Center

    Power your brand with all the tools you need—seamlessly integrated into your Market Leader system. You and your agents have instant access to thousands of professionally designed templates for flyers, postcards, automated campaigns, and more. Customize them and engage with your entire sphere via email or direct mail. Learn more about Marketing Center.

  • Leads from major real estate websites

    Leads from major real estate websites

    Today’s real estate consumers visit many different websites during their search. That’s why we make it easy to access leads from multiple sources such as Trulia, Zillow, and Realtor.com—all with your Market Leader system.

  • Market Insider neighborhood data

    Market Insider neighborhood data

    Make your website into a valuable tool for prospects to learn about local real estate market trends and side-by-side zip code comparisons with Market Insider. Be the neighborhood expert, capture more leads, and equally important, bring them back to your site again and again. Check out Market Insider today.

  • MLS/IDX integration

    MLS/IDX integration

    Offer your prospects detailed MLS search capabilities, and capture more leads with your Market Leader site. IDX technology enables visitors to search and view MLS properties right on your site, and encourages them to return again and again. Learn about MLS/IDX integration.

  • Craigslist posting tool

    Craigslist posting tool

    Quickly post effective Craigslist ads that link consumers to MLS listings or neighborhood statistics available for viewing on your site. Keep track of your current and past Craigslist postings and get data on site visits generated by your ads. Learn more about Craigslist postings.

  • Search widgets

    Search widgets

    Extend your reach to all of your blogs and websites by placing a search widget on them to help drive more leads to your Market Leader site. Visitors can start their property search directly from the search widget, and the results bring them right to your website.
    Attract more leads with search widgets.

  • Add to your pipeline

    Add to your pipeline

    Why spend all of your time chasing down new business? Market Leader provides real estate professionals with the best opportunities to quickly generate more buyer and seller leads. Use your Market Leader solution to attract leads on your own, or choose one or more of our targeted lead products to easily supplement your pipeline. Learn more.

  • Market Leader Text-to-Lead mobile lead generation

    Market Leader Text-to-Lead mobile lead generation

    Give consumers immediate access to MLS listing information on their mobile phone as they pass by properties—while helping agents instantly follow up and capture these leads. This mobile lead generation tool will display any and all MLS listings, regardless of who the listing agent is, and drive the consumer back to you for details. Win more business with Text-to-Lead.

  • Social media tool

    Social media tool

    Market Leader makes it easy for you and others to easily share MLS listings with friends on Facebook. Just click on “Share on Facebook” to include it on your Facebook page—and let the viral postings and lead gathering begin!