by Shannon O'Brien | Sep 19, 2013 | Websites
Sure, it may sound trite, but it’s nonetheless true: Agents have a love/hate relationship with the national real estate sites. ActiveRain is full of complaints from agents regarding the mistakes commonly found on the sites and about how chasing after these dead-end...
by Alyssa Nardozza | Aug 30, 2013 | Websites
Organic – it’s not just what’s for dinner. Like organic food, however, organic traffic to your website is obtained naturally – without paying for it or having it referred from a directory or another site. In fact, organic traffic is sent to your site because the...
by Faith McGee | Feb 6, 2013 | Websites
While a website must express a company’s brand, services and products (properties), it should also entertain the visitor up to a certain point. Boring, unprofessional and confusing websites make for bad storefronts for real estate businesses. It’s like walking into a...
by Faith McGee | Jan 23, 2013 | Websites
While most people understand that writing optimized content will raise their chances of ranking high on search engines, many people make the mistake of creating copy that is jam-packed with keywords or contains less-than-engaging material for their readers. According...
by Market Leader Team | May 22, 2012 | Marketing, Training & Education, Websites
Have you heard any of these phrases before? Online customers are fickle. They are only interested in finding the very lowest price. Today’s consumers want instant gratification. They’re not interested in quality, just quantity. It’s hard to keep in touch with...
by Market Leader Team | Mar 12, 2012 | Lead Generation & Nurturing, Marketing, Training & Education, Websites
Who visited your real estate website, where did they come from, what content are they looking at—and most importantly—how can you make that information work for you? It’s not enough to be found on search engines. You need to know what will make people stay on your...