3 Reasons Every Agent Needs Email Marketing Software

Quick – what marketing technique do you use that gives you a return on your investment between 94 and 139 percent? If you didn’t think “email marketing,” you must not be doing it. “Most email marketers are at least doubling their money,” claims a study conducted by...

3 Stats to Evaluate Your Email Effectiveness

You probably already use email to communicate with your leads and clients. But do you know how your emails are performing? Are you sending the right message to your leads? Are they even reading your emails? As with any investment, you need to measure your ROI. In the...

Homeownership – Are Your Leads Ready?

Do you have potential clients who are unsure if homeownership is right for them? Despite the many benefits of owning a home, there are still some people who, for financial or life stage reasons, should hold off on becoming homeowners! Share the below flowchart, “Am I...

5 Marketing Strategies for New Agents

Welcome to the real estate industry, rookie! You are joining a group of people from diverse backgrounds yet they have one thing in common: They all want to make it in real estate. The first months in the business are the toughest. Where will you get clients? How will...

Robo Agents and Their Tools

There was a long period when the real estate industry stubbornly refused to change with the times. Agents and brokers had to be dragged – kicking and screaming – into the age of technology. They faced a steep learning curve and scaled it admirably. Today, agents are...