50 Sites That Will Save You Time & Make You Money

Get your pencils ready!  We’ll power through dozens of the Web’s best-kept secrets – all focused on sites and tools that will help you get more done in less time.  If you want to feel more efficient, more effective and make more money starting…
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When I was asked to write a post about using social media to market listings, my eyes lit up with all the wonderful ways that social media can benefit your real estate business—and specifically marketing for your listings. The list in my head could fill the memory of your computer, but for the purpose of…
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If you have a great website, but are not doing anything to drive prospective buyers and sellers to it…it’s like having the world’s best billboard in the middle of the desert.  Who cares if no one can find it? Can your website create any “noise” or leads if no one even knows it’s there? Of…
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These days, virtually all home owners expect you to use the Internet to market their home, in addition to traditional marketing. When talking with a prospect about listing their home, consider positioning yourself this way: 

“I am an Internet-savvy real estate professional who knows how to harness the power of technology to market your home…
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In the old days, real estate team leaders taught new members of their team how to market by simply replicating themselves, producing “mini me’s”. It’s understandable that agents used to imitate their leaders. I mean, you’ve already had enough success in your business to show that you are able to grow a team. So naturally,…
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So I was asked to put together a blog titled “Mastering Your Playbook” in reference to real estate, which is too bad as I have some suggestions for the New York Giants and their playbook.

Still, there’s something the two have in common: When any…
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You can’t avoid hearing all the buzz about social media these days. Many, many agents are jumping on the low- or no-cost opportunities available with social media—much to their early-adopter benefit. If you are a broker, cheering on your cutting-edge agents from the sidelines on isn’t enough.

The successful office needs to get and stay…
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Someone asked me today what was the best customer service advice I have. Customer service is everything these days—it can make or break your business. We all know the Big Mantras: going the extra mile, adding a personal touch… those are so important—and so well understood—that I won’t repeat them.  So my answer is this:…
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Looking for effective ways to attract prospective buyers to your listings? The concept of syndicating your listings has been around for quite some time— Not surprisingly, the more places your listings appear, the more attention your listings get—but how effective is it really?

When your listings are…
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We all have heard that speedy follow-up is essential when a prospective buyer or seller contacts you. This makes sense. When you make a request, you want to feel confident your business will be handled promptly and professionally. What continues to be surprising is how few agents actually do it—especially for online prospects. 

Let’s look…
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